Whether you're launching solo or co-marketing with a partner, this planner helps you figure out what to spend, where to spend it, and how to drive real results.
Inside the Paid Media Planner, you’ll find:
A simple framework to set your media budget (based on goals + funnel stage)
Channel cheat sheet — see where LinkedIn, Google, programmatic and more actually fit
An easy-to-use worksheet to align spend, track ROI, and plan your next campaign
Partner-ready templates for shared campaigns and co-branded initiatives
At MarketDesign, we’ve run hundreds of paid campaigns for B2B tech companies and their partners. We know how hard it is to make media dollars go further — this planner gives you the clarity to do just that.
Whether you're navigating budget approvals, trying to align with a partner, or just need a smarter way to prioritize channels, this tool is built to help you cut through the noise and get to a plan that works.
No fluff. No guesswork. Just a straightforward way to build campaigns that get results — and buy-in.