Contact

Brand + Creative

Whether it’s a press release, a blog post, an email, a white paper, an infographic, or a video—it’s all about making sure the right message reaches the right person at the right time. 

Our Expertise
Find a Time to Talk

SHINE

ANA GIL HEADSHOTS PHOTOGRAPHER-2887
ANA GIL HEADSHOTS PHOTOGRAPHER-2887

Turn Why You Do It Into How You Win It

Simon Sinek said it best: people don’t buy what you do, they buy why you do it. It’s not enough to tout nice people and a few manufacturer certifications to grow and thrive in today’s crowded tech community. 

Verbalize

Fresh Perspective + Proven Process

With a 3-phased approach, MarketDesign will find the right words
(verbalize), develop a polished look (visualize), and share your story with
the world (vocalize). Investments in your corporate brand are proven to
renew your employee’s interest, reassure your partners’ investment in you
is worthwhile, and challenge your competition to step up their game.

Grab the Rebrand Template
pexels-cottonbro-4065617

Visualize

Brand with Purpose

Your portfolio gets you to the door, your brand gets you a seat at the table. To stand out in the IT space, you need a purpose-built brand that your partners can get behind, your customers are inspired by, and your employees are invested in.  

Group 49

Build Your Brand

Congratulations on your new tech startup. While you’re refining your service and hiring your sales force, let us design your unique place in the IT space with a purpose-built brand foundation you’re proud of.

View Brand Packages
Content Marketing

Refresh Your Positioning

We’ll capture your history, embrace your present, and build the catalyst for your future.

View Brand Packages
Group 49

Design Your Space

Missing that IT (pun intended) factor in your marketing messaging? Feeling like the "sea of same" when you look at your collateral next to your competition at the tradeshow? Let us uncover your story; we know you’ve got a great one and the world needs to see it.

View Design Packages

Vocalize

You're in the right place if:

Group 1056

When asked what your company does, all of your employees say different things.

Your employees, and most specifically your sales team, are your most influential brand ambassadors. Rally your team around the right message to reflect your company's it-factor.

Group 1106

Your brand feels tired and not entirely reflective of your purpose and long-term vision.

Uncover your brand narrative and communicate it in a way that is true to who you are, where you came from, and where you're going.

Group 993

Your website, social profiles, and Google listings all display different information.

Clean up your digital presence with verbal and visual elements that are consistent with your brand standards, story, and purpose.

Testimonials

Don't Take Our Word for It

Hear from some of our clients

"They have a personal, boutique approach combined with speed, so it was great."

ComSource | President

"They know our industry well. As a result, they are aware of our challenges."

IT Firm | Account Manager

Rebrand Template

How do you know if your brand needs a refresh? Grab the template and see.

Open My Template
Brand services for tech companies
Brand services for tech companies

Frequently Asked Questions

Brand strategy defines how a company positions itself in the market, communicates value, and differentiates from competitors through messaging, positioning, and narrative.

Brand positioning helps B2B companies stand out in crowded markets, clarify who they serve, and build trust before buyers ever speak to sales.

Brand strategy focuses on direction and meaning, while branding applies that strategy through visual identity, messaging, and creative execution.

Clear brand messaging reduces confusion, increases relevance, and helps buyers quickly decide whether a company fits their needs and improves conversion across channels.

Messaging translates positioning into language buyers understand, ensuring consistency across marketing, sales, and customer touchpoints.

In long sales cycles, brand strategy builds familiarity and trust over time, making companies easier to recognize and choose during decision stages.

Companies often invest in brand strategy during growth, market shifts, category creation, or when messaging no longer reflects who they serve.

Connect

Schedule Your Brand Workshop

Start with a brand workshop with your company's key stakeholders to determine your purpose and translate your key messages into verbal and visual elements that bring your brand to market.