Content as Capital
Whether it’s a press release, a blog post, an email, a white paper, an infographic, or a video—it’s all about making sure the right message reaches the right person at the right time.
Send the Right Message
Let MDCo align your brand voice with your business goals to create a communication plan that separates you from the sea-of-sameness.
If your goal is to get the word out about a new service launch, partner certification, acquisition, or new hire, you’ll need a proactive PR strategy to find the right outlets, craft the perfect pitch, and syndicate your story across publications, locations, and channels. Let MDCo tap into our tech media network to turn your subject experts into thought leaders.
Content marketing, done well, will bring more visitors to your website, get them to engage longer, and convert into qualified leads. We design content strategies around our clients’ business goals and buyers’ journey to ensure every piece created is purposeful, valuable, and memorable.
The right content delivered at the right time can significantly reduce the sales cycle. We’ll help you create marketing collateral, sales presentations, and solution spotlights to equip your Account Managers with the ammunition they need to start the conversation, follow up on the lead, and close the deal.
If any of these statements sound like you, you've come to the right place.
You can’t prove the value of your current content marketing efforts
Is your blog actually making a difference to your bottom line? The answer is, probably. We’ll help you connect those dots.
You need to get your web traffic up
Your site is stagnant and so are your numbers. You need fresh content to bring it back to life. We’ve got ideas.
Your sales team is hungry for leads
Among the many hats you wear, you’re also responsible for generating new MQLs. But, who has the time or resources to create more converting content offers? We got this.
You wonder why your competitors are always in the news
You have the same territory and talent, so why are they the go-to expert in your local business journal? Let’s change that, starting today.
Start with an Audit
If you are ready to take your content strategy to the next level, we recommend starting with a communications audit to identify and assess which elements are working well and which ones can be working harder for you.