Partner Marketing

Channel and Manufacturer partners typically support business development efforts through joint marketing funds, sometimes called  Joint Marketing Funds (JMF), Memorandum of Understanding (MOU), or Market Development Funds (MDF). We'll help you understand the channel community, teach you how to get and use the funds, and grow your partner marketing revenue stream.

Let's Talk 

Let's Find You More Money


Let MDCo help you find, manage, and execute the activities you need to get paid or reimbursed.

What’s Included

When You Work with MDCo, You'll Get:

Group 1054

Channel Connections


One of the perks of investing in marketing as a solution provider is that your manufacturer partners will support your efforts through joint marketing funds. To see a return on this “free money,” you have to be able to spin up campaigns quickly. We can help.

Group 1005

Funding Pipeline


The epitome of success is when you can use the money from your partners to cover initiatives that were already in your marketing plan.

Group 985

Process Management


MarketDesign has worked with many of the top technology manufacturers to support partner marketing campaigns for the VAR/Reseller channel. Let us create and manage your campaigns and make sure you get your reimbursement.

Group 907

Campaign Execution


We'll help you envision and execute your campaign, inclusive of any asset creation you need.

Group 997

Proof of Performance (POP) Gets You Paid


Turning around partner marketing campaigns in a turnkey fashion takes an organized approach and step-by-step process. And at the end, no POP, no money. Let’s avoid that situation at all costs.

Process

A Turnkey Approach to Partner Marketing

Our perspective is backed by client experience, industry best practices, and proven processes.

Group 1070

Learn

Getting to know you -- your needs and your business -- capturing your brand and uncovering your unique value.

Group 1074

Create

Your word (choice) matters. Content and creative amplify your place in the world, and on Google. What you say is now equally as important to where and how you say it.

Group 1082

Execute

A good plan stems from a detailed strategy of tactics, platforms, promotion, and process to ensure you realize your results.

Group 1074

Analyze

Applying marketing principles and industry insights with your custom measurement plan ensures you have the data you need to drive your business decisions.

Group 1070

Optimize

With a test + learn approach, we couple real data with best practices to maximize performance through continual refinement.

Channel Marketing Experience


MarketDesign works with several IT software,  hardware manufacturers, and distributors to create digital, event, and direct marketing campaigns promoting both the VAR/Reseller and their partner manufacturer.

If your partners are looking into joint marketing, and you don't have the marketing resources or strategy in-house, we can help. 

AWS-logo
cisco-systems-logo (2)
Mitel_logo
citrix-logo-black
Commvault_logo
Ingram_Micro_Wordmark_Blue_HiRes
Veeam_Software_logo
Netapp_logo.svg-1
microsofts-logo
VMware_logo_blk_RGB_72dpi
F5_Networks_logo.svg
riverbed-1

Schedule Your Partner Marketing Discussion

Make sure you're maximizing every dollar you have available. 

Schedule Now

Need help navigating your way around Partner Marketing with your Vendor/Manufacturer Partners?

Let's set up a quick call to discuss your goals, your partners, and your needs. 

Let's Talk

Engage

Proof + Perspective

Why Pardot's Rebrand Marks the Perfect Time to Reconsider HubSpot

Pardot has been recognized as one of the top marketing...

Living through a Rebrand: A CEO's Lessons Learned from Going it Alone

As a consulting firm with a core pillar of providing IT...

HubSpot vs. Wix: Which is the Right Investment for Your Business?

What do The Linux Foundation, Reddit, and SoundCloud have...

HubSpot vs. Pardot: What Aligns Best With Your Marketing Goals?

Marketing automation tools are used by roughly 9 out of 10...

3 Ways to Leverage Your CRM and Personalize Your Marketing

Leveraging your CRM is the secret to experience-driven...

HubSpot vs. ConnectWise: A Comprehensive Comparison of Key Factors

Due to the huge popularity of HubSpot and ConnectWise,...