What's a lead?

If you're experiencing the sales and marketing rub and wondering about the difference between a lead, MQL, and SQL; then it's time to grab this template and build your lead methodology in-house.

Work with our recommendations to determine:

  • what is a lead,
  • how your sales process works, and
  • where the hand-off from marketing to sales happens.

Let's Build Your Pipeline.

Get started now, simply fill out the form.