[Syracuse, New York] May 14, 2024—MarketDesign Consulting (MDCo) announced today that CRN®, a brand of The Channel Company, has named Kara Rudy, Chief Operating Officer of MDCo, as a 2024 Women of the Channel Power 100 Solution Provider—an elite subset of prominent leaders selected from the CRN® 2024 Women of the Channel list.

Every year, CRN highlights women from vendor, distributor, and solution provider organizations whose vision and leadership have a beneficial influence on the technology industry. The CRN 2024 Women of the Channel honorees are creative, strategic leaders who show an ongoing commitment to leveraging their skills to innovate and drive success for their partners and customers. 

The annual Power 100 Solution Provider list honors the most influential women in leadership at some of the country’s most prominent IT integrators, managed service providers, and value-added resellers for their channel advocacy and dedication to helping their customers and technology partners thrive.

Kara Rudy, an award-winning IT marketer, entrepreneur, and business leader, brings nearly two decades of experience working in and for technology companies. In 2018, she founded MarketDesign Consulting, elevating it from start-up to a seven-figure firm in five years and contributing $30,000 to cancer research. Recently honored as a 40 Under 40 winner, Kara's vision led to MarketDesign's strategic acquisition by the Compugen Group of Companies. Remaining a shareholder and COO at MarketDesign, Kara formalized her roles within the Group of Companies from Consultant to Vice President of Marketing at Compugen Inc. (Canada's largest privately owned Technology Ally), and Chief Marketing Officer for the company's U.S. company, Compugen Systems Inc.

As one of the leading female tech figures in North America, Kara is contributing to Compugen's goal of becoming a billion-dollar company by 2025 by focusing on brand differentiation, organizational alignment, and digital strategy. Subscribe to Kara's LinkedIn newsletter, Dear Future Self, where she shares professional insights and personal learnings in a monthly letter to her community.



I have been told that my superpower is facilitation. Throughout my career, I've brought teams together in workshops settings, helping tech companies figure out who they want to be when they grow up. By aligning sales, marketing, and service, I break down silos and create space for meaningful dialogues around team alignment, shared goals, and opportunities for growth. I've found that my knack for facilitation isn't just a skill; it's the key to building essential bridges throughout an organization and helping tech firms step outside their manufacturers' shadows and differentiate themselves in a crowded tech market."

—Kara Rudy
COO of MarketDesign Consulting Inc.

“It is a great privilege to honor the remarkable achievements of these women leaders in the IT channel,” said Jennifer Follett, VP, U.S. Content and Executive Editor, CRN, at The Channel Company. “Each woman on the list has demonstrated a deep commitment to innovation and leadership that advances their organizations and drives transformation and success across the IT channel.”

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About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end-users. Backed by over 40 years of unequaled channel experience, we draw from our deep knowledge to envision innovative solutions for ever-evolving challenges in the technology marketplace.




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© 2024. CRN is a registered trademark of The Channel Company, Inc. All rights reserved.


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